Sodastream is a wonderful example of an abundant value business, offering an internationally popular home carbonation system which also provides a homemade alternative to single use soda beverages. Each Sodastream system can prevent up to 2,000 bottles and cans a year from entering landfills while giving soda-lovers new and exciting options from the comfort of home. Sodastream’s “Set The Bubbles Free” strategy and global campaign emerged from a 3-day 2012 Future Blitz in Colorado.